The Wandsworth project is a 12-month pilot commissioned by Wandsworth Public Health Department and run by a small team of BfN peer supporters offering breastfeeding support over the phone to mums with babies up to 8 weeks old, living in certain wards of the London Borough of Wandsworth.
To be eligible for the service, a mum must live in one of Wandsworth’s wards with the lowest breastfeeding rates* and her baby should be under 8 weeks old, as the aim of the pilot is to ascertain whether proactive peer support can improve breastfeeding rates at 6-8 weeks in specific areas.
Mums can self-refer or consent to be referred by a Midwife, Health Visitor, other health professional or Children’s Centre. Once referred, a mum is called within 48hrs by one of four BfN peer supporters, who offer breastfeeding support over the phone and provide information about local breastfeeding facilities.
Two further support calls are offered and a final evaluation call is made after the baby reaches 8 weeks, or sooner if a mum prefers. For more information, please email firstname.lastname@example.org or contact project co-ordinator Lisa Whipp by email or by phone 07873 585 359.
*To be eligible, mums must live in one of the following Wandsworth wards: Earlsfield, St. Mary’s Park, Roehampton and Putney Heath, West Hill, Nightingale, Latchmere, Bedford, Shaftesbury, Furzedown and Queenstown.